Bentley Motors has sold a record number of its luxury sedans and SUVs last year. This is been going on as much of the mainstream automotive industry has struggled with supply chain issues. This is what the 102-year-old carmaker said today.
Bentley – Big Company Sales Increase
In fact, the Volkswagen-owner company has reported sales of 14,659 vehicles last year. This is a 31% increase over the company’s prior sales record of 11,206 cars and SUVs in 2020.
Also, Bentley has attributed the sales success to the new models. They include hybrids, as well as the company’s “Beyond 100” Business Plan that has included transitioning the lauded carmaker to be fully electric by 2030.
“Another year of unpredictability was 2021. I am delighted to be able to confirm, in fact, we overcame the significant headwinds. Thus, deliver a breakthrough in our sales performance,” Bentley CEO Adrian Hallmark has said in a release. “In fact, this is our second record sales year in the consecutive years. Plus it is a positive sign of our brand’s strength, operational excellence, sturdy global demand, and the positive affirmation of our strategic priorities.”
Rising by 39 percent is the sales in the Americas. Also, Bentley is the top market in 2021. Meantime in China, sales have increased by over 40%. Moreover, the sales in other markets such as Europe, Asia Pacific (excluding China), and the Middle East has also increased.
In fact, Bentley does sell some of the most expensive and rare cars in the world. The Bentayga, the entry-level SUV, does start at more than $180,000. While its exclusive “coachbuilt” models such as the Mulliner Bacalar sell for $2 million.
Also, Bentley’s record sales did occur while much of the global automotive industry is struggling with supply chain issues. However, most notably, there is an ongoing shortage of semiconductor chips.